by Mathew Phillips | Content Marketing, Digital Marketing News, Email Marketing, Retail Shopping Season, Social Marketing
Sandwiched between Black Friday and Cyber Monday is Small Business Saturday that gives the local retailer their day in the sun beside the big box stores and major e-commerce sellers. We have some ideas of preparing for Small business Saturday to help you take part in...
by Mathew Phillips | Content Marketing, Digital Marketing News, Online Advertising, Social Marketing
Are you advertising on Facebook? Advertising on Facebook is gaining popularity for businesses – big and small. With over 1 billion users of all ages, its reach can’t be beat. A Facebook ad is an inexpensive way to target your customers based on location, age,...
by Mathew Phillips | Content Marketing, Reputation Management, Search Engine Optimization
The Top 100+ Business Directories – The Business Listings Mountain One of the most crucial parts of an online marketing campaign is creating business listings. Discover which online business directories are the best for your business. Period. Are You Creating...
by Mathew Phillips | Content Marketing, Digital Marketing News, Email Marketing, Online Advertising, Social Marketing, Website Design
Are you using colors in marketing? Most people don’t realize colors can have a major impact on the human mind. Certain colors can cause people to feel or think certain things. In marketing, it’s important to pay attention to these factors in order to make sure that...
by Mathew Phillips | Business Networking, Content Marketing, Digital Marketing News
Are You Supporting Local Businesses? In an increasingly homogenized world, locally owned businesses have an economic advantage and stand out with their distinctive service and character, according to the Institute for Local Self Reliance. Compared to national chains...
by Mathew Phillips | Content Marketing, Digital Marketing News, Reputation Management, Search Engine Optimization, Strategic Planning
Is the information in your business listings and citations consistent? As more and more consumers search the Internet for products and services and the local businesses that provide them, the importance of having consistency in your business listings and citations has...
