Marketeering Blog
To attract customers your business needs to stand out from the competitors by having its own identity: a business persona. Your business's look, messaging, and how you interact with customers all need to be unique to you. We're going to discuss how to give your...
Aany businesses market to the masses hoping that a few will take the reins and become a customer. Targeting the ideal customer is a cost-effective and much more efficient way of getting more customers. How do you do that? Developing a buyer persona can help you...
Understanding your ideal customer is crucial when creating your marketing plan. It's not enough to know who your customers are and what they want - you also need to look at the entire experience they have with your business. Tables of Contents What is a Customer...
Attracting consumers to your business and turning them into paying customers is more than just sending out flowery emails and posting random social media messages. It's all about lead generation: the process of finding potential customers and marketing your product or...
Marketeering BlogWhat is a Google Business Profile? Why Do I Need A Google Business Profile? How to Create Your Google Business Profile Tips on Creating Your Profile How to Optimize Your Google Business Profile Claiming and Verifying Your Existing Google Business...
For any business to be successful, B2B marketing strategies are vital. B2B or “business-to-business” marketing, is a specialized approach where companies market their products and services to other businesses as opposed to B2C, or "business-to-consumer" selling...
In this digital business era, the rules have changed regarding how you sell your products or services and how consumers purchase them. Implementing a strategy known as sales enablement can empower your team to target the right buyers at the right time as they go...
Marketeering BlogWhat is Local SEO? Why is Local SEO Important? How Local SEO Works Google Analytics Google Business Profile Citations / Business Listings Bing Places Reputation Management Google Maps Inbound Marketing Metro Annex Interactive's Local SEO Program...
Are you still using traditional marketing for your business? For ages, businesses have advertised in newspapers and Yellow Pages – the longtime traditional form of marketing. Over the past decade or so digital marketing - websites, social media, and email - has become...
Are You Taking Advantage of Marketing Technology? Remember when running ads in the newspaper and mailing flyers to homes were the norm for businesses to market their products and services? While these are still used, they have taken a back seat to websites, social...