Metro Insider

Digital Marketing Blog by the Metro Marketeers

Why You Need a Marketing Workflow

Take a look at our new infographic to see typical workflows for 5 types of marketing departments. Which one is right for your team?

Setting up a workflow for yourself and your team always takes a bit of upfront work. However, the time spent on creating a clear process, setting expectations, and organizing your work will save you time in the long-run. A good workflow can make your team more efficient, clarify roles and responsibilities, and create a reliable system so everyone can focus on being creative.

One of the keys to reaping the benefits of a good workflow is to customize it to your team’s unique needs. Lead Gen teams have a different process, goal, and measure of success than Content or Email Marketing. Take a look at our new infographic to see typical workflows for 5 types of marketing departments, and to find a process that’s a perfect fit for your team:

Online Reviews Are Crucial For Business Success

Why are online reviews so important? Online reviews are crucial to a business’s success in this age of digital media marketing. Customer reviews have a powerful effect on the behavior of your audience and as a result, the performance of your business, according to...

Using blogs to market your business

Blogging is an effective way to market your business. Blogs are an important digital marketing tool that offers the opportunity for your small business to not only inform your audience about your company and interesting topics, but also to drive traffic to your...

Creating Business Listings

Are You Creating Business Listings to Market your Business?   One of the most crucial parts of an online marketing campaign is creating business listings. A local business listing contains such details as your business name, address and phone number. This online...

Consistency in Your Business Listings

Is the information in your business listings and citations consistent? As more and more consumers search the Internet for products and services and the local businesses that provide them, the importance of having consistency in your business listings and citations...

Designing the Right Website for Your Business

Do you have the right website for your business?   As a small business, your website is the hub of all your digital marketing efforts. It is a lead generation tool. Designing the right website for your business is imperative to a successful marketing campaign....

Using Hashtags for Your Business

Are you using hashtags for your business?   We have all become familiar with hashtags in social media – that # symbol before a name or event. Hashtags are becoming popular in business as a way to market products and services in the cyber world. Consider using...

How To Respond To Online Reviews

How to Respond to Online Reviews Responding to both positive and negative reviews will maintain a stellar reputation for your business. Reputation management is a critical component of your businesses digital marketing strategy. This video "How to Respond...

Which online business directories should your business be listed in?

The Business Listings MountainDiscover which online business directories are the best for your business. Period. The Top 100+ Business Directories - The Business Listings Mountain One of the most crucial parts of an online marketing campaign is creating...

3 Search Engine Optimization Tips

3 Search Engine Optimization Tips Have you heard that improving your SEO will help you get found online more easily? This video offers 3 tips to increase your SEO rankings. 3 Search Engine Optimization Tips from Metro Annex InteractiveHave you heard that...

Mathew Phillips
Digital Marketing Specialist

Mathew Phillips is an expert in digital marketing and lead generation services. Mathew has a passion for all things digital marketing from website design and search engine optimization to digital advertising, email marketing and social media.