Marketeering Blog
Comprehensive Digital Marketing Blog by the Metro Marketeers
Why Your Business Needs a Marketing Funnel
Marketeering BlogAre you generating leads predictably and consistently? Lead Generation How Does a Marketing Funnel Work? The marketing funnel is made up of six parts: Follow-up Tracking Leads Why Do I Need Marketing Funnel? Let the Professionals Help! ARTICLE...
Should Your Business Be Using Sales Enablement?
Marketeering Blog What is Sales Enablement? Why is Sales Enablement Important? The Customer Journey and Sales Enablement What are the Sales Enablement Resources? How Will Sales Enablement Benefit My Business? When Did Sales Enablement Get Its Start? Getting the...
Online Reviews Are Crucial For Business Success
Why are online reviews so important? Online reviews are crucial for a business's success in this age of digital media marketing. Customer reviews have a powerful effect on the behavior of your audience and as a result, the performance of your business. Your...
Hashtags Can Help Businesses
How Hashtags Can Help Businesses Hashtags are short links that are preceded by the pound sign (#) or what is now known as hash. The hashtag had its start on Twitter where it can turn a word or group of words into a searchable link. The # has since extended to other...
Market Your Business with YouTube
Have You Used YouTube to Market Your Business? YouTube is a great tool to market your business in this digital age. Adding videos on your business website increases its ranking by search engines, creates a dynamic web experience for your customers and gives...
Social Media Can Help Market Your Business
Do you know how social media can help market your business? In today’s digital world, social media is the way to market your small business. It is an inexpensive way to create an online brand identity and increase your business’s exposure. According to the Optus...
Creating Effective Online Advertising
Will online advertising work for your business? In this digital age, creating effective online advertising is essential for small businesses to find new customers and expand their reach. There are many online advertising options including paid social, pay-per-click...
Preparing For A Networking Event
Marketeering BlogDo you prepare for the networking events you attend? Prepare Yourself At The Networking Event The Elevator Pitch Work the Room What Not To Do At The Event Following Up ARTICLE RESOURCES RELATED BLOG ARTICLES Do you prepare for the networking events...
Why Your Business Needs a Buyer Persona
Marketeering BlogWhat is a Buyer Persona? Why Do I Need a Buyer Persona? Multiple Buyer Personas Buyer Persona Examples Create a Buyer Persona Buyer Persona Profiles Digital Dave Persona Profile Entrepreneur Emma Persona Profile The Four Types of Buyer Personas How...
Promoting Your Business With Email Marketing
Are you promoting your business with email marketing? If you are a small business, nothing beats the wide reach of email marketing as an effective marketing tool. Compared to social media kingpins Facebook and Twitter that promote public engagement, only email...
How to Create a Shock and Awe Marketing Campaign
Marketeering BlogCreating a Shock and Awe Marketing Campaign Direct Mail vs. Shock And Awe Marketing Just what is a Shock and Awe Campaign? So, What Goes in the Shock and Awe Box? Shock And Awe Example Metro Annex is Your Marketing Department ARTICLE RESOURCES...
Remarketing Your Potential and Existing Customers
Marketeering BlogAre You Remarketing Your Website Visitors? What is Remarketing? How Does Remarketing Work? Just What is a Cookie? Using Technology for Remarketing Your Potential and existing Customers Laws Limiting Tracking Cookies Remarketing Ad Platforms Email...
4 WAYS PUBLIC RELATIONS HELPS SEARCH ENGINE OPTIMIZATION
Marketeering BlogDominate search results for your brand name and keywords High-quality backlinks to your website Trigger more brand searches Leverage high authority websites to increase your website ARTICLE RESOURCES RELATED BLOG ARTICLESDominate search results for...
Consistency in Your Business Listings
Is the information in your business listings and citations consistent? As more and more consumers search the Internet for products and services and the local businesses that provide them, the importance of having consistency in your business listings and citations...
How To Respond To Online Reviews
Marketeering BlogFour Tips for Responding to Positive Reviews Four Tips for Responding to Negative Reviews What is Lead Generation? ARTICLE RESOURCES RELATED BLOG ARTICLESFour Tips for Responding to Positive Reviews Four Tips for Responding to Negative Reviews What...
Using Blogs to Market Your Business
Blogging is an effective way to market your business. Blogs are an important digital marketing tool that offers the opportunity for your small business to not only inform your audience about your company and interesting topics, but also to drive traffic to your...
Anatomy of a Great Marketing Website
Marketeering BlogHow Does Your Website Rank? Website Technologies Driving Traffic Your Website Website Traffic Sources Website Components Website Pages Having a Functional Website Let Us Custom Design Your Website ARTICLE RESOURCES RELATED BLOG ARTICLESHow Does...
How To Use Twitter For Business
Marketeering Blog Twitter For Business Tweets allow information to be shared quickly and easily Twitter can be linked to Facebook, blog or website Why Use Twitter? Twitter Business Accounts How to Use Twitter for Business: ARTICLE RESOURCES RELATED BLOG...
Traditional Marketing or Digital Marketing or Both?
Marketeering BlogAre you still using traditional marketing for your business? What is Traditional Marketing? What is Digital Marketing? Competing in the Digital World Should You Use Digital and Traditional Marketing Together? Get Professional Help ARTICLE RESOURCES...
How Businesses Can Use a Customer Avatar
Can your business use a customer avatar? A customer avatar is a fictional character used by businesses that represents the ideal customer. Also called a buyer’s persona, an avatar helps businesses understand their customers’ buying decisions. Such demographic...
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