Marketeering Blog
Comprehensive Digital Marketing Blog by the Metro Marketeers
Why Your Business Needs a Buyer Persona
Aany businesses market to the masses hoping that a few will take the reins and become a customer. Targeting the ideal customer is a cost-effective and much more efficient way of getting more customers. How do you do that? Developing a buyer persona can help you...
Using Technology for Marketing Your Business
Are You Taking Advantage of Marketing Technology? Remember when running ads in the newspaper and mailing flyers to homes were the norm for businesses to market their products and services? While these are still used, they have taken a back seat to websites, social...
Anatomy of a Great Marketing Website
In today’s digital business world, your website is the hub of your marketing campaign. It’s the first impression potential customers will have of your business. And, as you know, first impressions are everything. A blah, hard-to-navigate website is an instant...
Mapping Out The Customer Journey
Understanding your ideal customer is crucial when creating your marketing plan. It's not enough to know who your customers are and what they want - you also need to look at the entire experience they have with your business. Tables of Contents What is a Customer...
Lead Generation Strategies for Business
Attracting consumers to your business and turning them into paying customers is more than just sending out flowery emails and posting random social media messages. It's all about lead generation: the process of finding potential customers and marketing your product...
Remarketing Your Potential and Existing Customers
Are You Remarketing Your Website Visitors? You likely have many visitors that check out your website to view your services or products but do not commit to make a purchase or take any action. Obviously, they seemed interested. So, how do you get them to come back?...
Which online business directories should your business be listed in?
The Top 100+ Business Directories - The Business Listings Mountain One of the most crucial parts of a local SEO strategy is creating business listings. Discover which online business directories are the best for your business. Period. Are You Creating Business...
Promoting Your Business With Email Marketing
Are you promoting your business with email marketing? If you are a small business, nothing beats the wide reach of email marketing as an effective marketing tool. Compared to social media kingpins Facebook and Twitter that promote public engagement, only email...
Essential Elements Of A Landing Page
Marketeering BlogARTICLE RESOURCES RELATED BLOG ARTICLESARTICLE RESOURCES RELATED BLOG ARTICLESEssential Elements of a Landing Page from Metro Annex Interactive A Landing Page is one of the most important pages on your business website. This is the place where you...
Do You Need an Editorial Calendar?
An editorial calendar is an essential tool to help market your business. It’s a central place to organize, track and plan your blog content, schedule postings on your website and manage your company’s online marketing program across all social media channels.
How To Plan An Event
Marketeering BlogPlanning Makes A Perfect Event ARTICLE RESOURCES RELATED BLOG ARTICLESPlanning Makes A Perfect Event ARTICLE RESOURCES RELATED BLOG ARTICLESPlanning Makes A Perfect Event If you’re considering to hold an event, it’s success will be determined on...
Designing the Right Website for Your Business
Do you have the right website for your business? As a small business, your website is the hub of all your digital marketing efforts. It is a lead generation tool. Designing the right website for your business is imperative to a successful marketing campaign....
How Businesses Can Use a Customer Avatar
Can your business use a customer avatar? A customer avatar is a fictional character used by businesses that represents the ideal customer. Also called a buyer’s persona, an avatar helps businesses understand their customers’ buying decisions. Such demographic...
Email Marketing Best Practices
Email Marketing Best Practices Infographic from Metro Annex Interactive Get the word out about your business with an Email Promotion. Service or product offers/discounts are typical Email Promotions you send to your business’s email list. It’s all about bringing...
Creating Effective Online Advertising
Will online advertising work for your business? In this digital age, creating effective online advertising is essential for small businesses to find new customers and expand their reach. There are many online advertising options including paid social, pay-per-click...
Email Marketing For Small Businesses
Email Marketing Tips from Metro Annex Interactive Are you promoting your business with email marketing? Through email marketing, a business can send announcements on sales or service promotions, blogs, and newsletters about your company. Email is a way to be...
Inbound Marketing Strategies
Does Your Business Use Inbound Marketing? Inbound marketing is a powerful tool to help your business attract new customers. Done right, you will connect with prospects who are genuinely interested in your product or service that will result in higher conversions...
Boost Search Results with Local SEO
Marketeering BlogWhat is Local SEO? Why is Local SEO Important? How Local SEO Works Google Analytics Google Business Profile Citations / Business Listings Bing Places Reputation Management Google Maps Inbound Marketing Metro Annex Interactive's Local SEO Program...
How to Create a Shock and Awe Marketing Campaign
Marketeering BlogCreating a Shock and Awe Marketing Campaign Direct Mail vs. Shock And Awe Marketing Just what is a Shock and Awe Campaign? So, What Goes in the Shock and Awe Box? Shock And Awe Example Metro Annex is Your Marketing Department ARTICLE RESOURCES...
Marketing Your Business in 2022
Is Your Business Ready for the new year? As another year comes to a close, now is the time to get your business ready to start a new one. A major part of planning for the upcoming year should be a marketing plan for your business. Marketing strategies have changed...
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